description: Email series for marketing Citilabs' products, services and events using Constant Contact. Working with Citilabs developers, I established a flexible template and style along with custom illustrations and layouts for the header image. Each type of email (products, events, etc.) had its own look for each header image while maintaining a greater consistency across emails. Along with designing each email, I did all of the html/css production as well. The click through rate was increased and the Citilabs brand and message was more consistently communicated to Citilabs' customers.
technology used: Photoshop, Illustrator, html, CSS, ftp, Dreamweaver, TextWrangler, Constant Contact
additional info: none